Chronicle: Is Success Spoiling the Baby Boomers?

DateJanuary 28 1987

Can DescriptionsAircheck - Baby Boomers Grow Up

AbstractBaby Boomers Grow Up; commercials included; "new collar" is the segment of the population that is neither white nor blue collar workers who struggle to find the money for a down payment on a house but can make the monthly payment; they were raised in blue collar homes but now have credit cards; leisure time is important and they want to have fun while they can enjoy it rather than wait; Bruce Springsteen is the voice of this class; the success syndrome is discussed by Steven Berglas; Mike Barnicle offers his thoughts about the horrors of being young, wealthy and successful;