Great Expectations - 3 Cheers for 3 Years

DateMarch 22 1989

Can DescriptionsComm. Prog. X5184 3 Cheers for 3 Years Rec. 3/22/89

AbstractCommunity Programming; Great Expectations: The Education Project campaign promo special; Jim Coppersmith (Vice President and General Manager of WCVB) introductory speech on the Great Expectations program and campaign; public education as a basic right and statistics; education is about the future; transition to promo tape, shot in public schools in Massachusetts; dropout rates; failed system; launch of Great Expectations on an episode of Chronicle; education opinion poll; shortage of skilled labor; Paul O’Brian, President of New England Telephone, on the subject; the costs of Boston public schools; school committee employees; mention of Class Act, teacher spotlight; vignettes on possible conflict situations in schools; Aqui and Cityline on preparing education features; The Cheats, afterschool special; A Likely story, education program; end of promo tape; Coppersmith continues his speech, talks about new ownership and change at Channel 5; President and Chief Executive Officer of the Hearst Corporation Frank Bennack is introduced to speak; talks about collaborations and expansions; end of ceremony.